Leigh J Evans

A leading brand identity and graphic design professional based in the UK

hello@leighjevans.com

Projects:

Metrocities Dubai

Real Estate: Brand Identity and Application

Conceptualized and master planned during the building boom of Dubai, Metrocities Dubai was to be a series of mixed-use developments situated around the stations of the new metro lines in the city. The concepts - known as TODs (Transit Oriented Developments) would include residences, office spaces and retail environments all connected by covered walkways to keep the summer heat out and make their spaces useable all year round.

 

My role in this project was to assist with the overall design strategy, create the identity, create the visual language of the brand that included the advertising and various collaterals, manage the creative inputs from the other teams within the project and create a final guidelines for the application of the Metrocities Dubai identity.

 

identity, strategy, guidelines, dubai
identity, strategy, guidelines, dubai
identity, strategy, guidelines, dubai
identity, strategy, guidelines, dubai
identity, strategy, guidelines, dubai
identity, strategy, guidelines, dubai
identity, strategy, guidelines, dubai
identity, strategy, guidelines, dubai
identity, strategy, guidelines, dubai
identity, strategy, guidelines, dubai
identity, strategy, guidelines, dubai
identity, strategy, guidelines, dubai
identity, strategy, guidelines, dubai
identity, strategy, guidelines, dubai
identity, strategy, guidelines, dubai
identity, strategy, guidelines, dubai
identity, strategy, guidelines, dubai
identity, strategy, guidelines, dubai
identity, strategy, guidelines, dubai
identity, strategy, guidelines, dubai

This project was undertaken during my employment with gsFITCH, which is now owned by FITCH. If you wish to engage an agency such as FITCH please visit www.fitch.com

If you like what you've seen, get in-touch and let’s see what I can do for you.

© Copyright Leigh J Evans, 2012

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